Web Design + SystemsYour website should feel like you — and work like a business.
Custom Squarespace websites and backend systems for service-based business owners who are done having things fall through the cracks.
BUILT FOR HOW YOUR BUSINESS ACTUALLY RUNS.Real Websites. real builds. Real Partnerships.
Hi, I’m Krista! I'm a web designer who also thinks like an Tech Operations person — which means when we work together, you get more than a beautiful website. You get a site that's connected, functional, and actually set up to support how your business runs day to day.
No more contact forms that go nowhere. No more booking tools that don't talk to your email. No more sending clients to a website you're embarrassed to share.
Just a website — and a backend — that finally works the way you always imagined it would.
You’re in the right place if…
Your website no longer reflects the quality of your work
Clients are confused about what you offer or how to book you
Your booking tool, email list, and website all feel disconnected
You've outgrown your DIY site but don't know where to start
You want someone who gets both the design and the tech — so you don't have to explain it twice
How we can work togetherHere's How I Can Help
Whether you need a beautiful new site or a complete setup that connects everything behind the scenes — there's a way to work together that fits where you are right now.
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A clean, beautiful Squarespace website that feels like you and makes it easy for clients to say yes. Perfect if your systems are already set up and you just need a site to match.
Includes
Up to 5 core pages
Mobile-responsive design
Light SEO setup
Contact forms/scheduler connection
Video walkthrough at handoff
Need something more? We'll talk through it during your discovery call.
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Your website, plus the systems behind it — booking, email, automations, and payments all connected and working together from day one. No more things falling through the cracks.
Booking system setup
Email marketing integration
Welcome sequence setup
Payment system connection
Zapier automations
Every business runs differently — during our discovery call we'll talk through the right tools for you.
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Ongoing support for past clients who want to keep everything running smoothly after launch — without the stress of handling it themselves.
Includes
Up to 5 hours/month
Website updates + tweaks
System support + troubleshooting
Priority response time
Available to past clients only
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Ready for a website that looks like you — and runs like a business?
Let's build something that reflects your work, connects your tools, and finally feels like it's all working together.
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Occasional updates on web design, tools, systems, and intentional business growth.